第474章 社交网络定律（第1 / 2页）
很快，朱魑和周敏溪分别拿到了袁荣送来的玩具和手办，准备直播带货。
周敏溪不太了解江湖恩怨，楚垣夕怎么说她就怎么做，朱魑可不一样，早就知道袁荣是袁都的爸爸！
作为春节KTV事件的亲历者，朱魑对于楚垣夕的“大度”感到完全不可置信。“哎你知不知道这孙子当初可是要置咱们于死地？你竟然帮着他爸爸赚钱？你为了赚钱简直生冷不忌啊！我不想给他弄。”
楚垣夕再次45度角仰望天空，“你觉得，我有这么善良？”
“那你还跟他签合同？”
“哎呀，这种事情我现在给你解释了你也不明白，你就看我表演吧！”楚垣夕信心满满的说，“谈完合同他还挺美的呢，呵呵，也不知道他经商这么多年是怎么过来的？”
这次袁荣做的是两个大款，长毛绒玩具和手办，本着薄利多销的原则，定价都不算高，维持在50到200元之间，但是毛利仍旧非常可观，因为不论手办还是长毛绒玩具的成本都不高。
这还是楚垣夕强烈要求保质保量的情况，所有样品出模之后都给楚垣夕亲自看过，验过质量和做工才可以卖。这次是IP衍生品，袁荣不得不讲究一点，粗制滥造赚得多，但楚垣夕绝不允许他毁IP。
其实对于玩具来说，国内最好的IP是科幻类，因为科幻类的玩具更容易卖高价。无论是变形金刚也好，还是宇宙飞船也罢，看似复杂的做工使得用户很容易认可它们的附加值，也就淡化了坑与不坑的概念。而长毛绒玩具，一般人都知道成本低廉，也不需要什么优秀的做工，因此就算是粉丝向的东西也很难卖上价。
而手办的主要用户则是御宅族，对于很多死宅类的粉丝来说二次元爱豆的手办就算是上千元也挡不住心头喜，非常容易冲动消费，又或者是奥特曼、龙珠、火影等等的粉丝，不同形态的悟空能攒一套。
然而《动物公司》并不属于这两类，因此对袁荣这是个好买卖，对楚垣夕来说获利预期非常之低。然而不赚钱的生意他也肯做，他这次想的是赚新用户。
很快，《动物公司》TCG手游中首先推出开宝箱送限量款手办的活动，只要把指定卡牌培养到指定等级就可以收到卡牌对应的精美手办一只，一时间无数大R咆哮着问开发组什么时候推出周敏溪卡。周敏溪这个角色已经被堂而皇之的加入到《动物公司》条漫里很久了，其作为动物公司的人资主管，每天都要跟几个主要员工怼一波，成为这个条漫中的吐糟役。
可惜楚垣夕根本没有授权袁荣制作周敏溪的手办，不然还真能回答这个问题。他不想过早消耗周敏溪的人气，至少为了赚这点快钱不值得。
经过这一波简单的预热之后，公众号开始发力，推荐IP同款的手办和玩具，紧接着直播中开始带货。
这个带货的效果非常明显，特别是周敏溪的带货能力超强。此时的周敏溪说汉语已经说得贼溜，而她因为自己被画进去了，本身就是《动物公司》这个条漫的忠实读者，对情节和角色烂熟于胸。
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